ABOUT
In the field of fruits and vegetables, Sous Fresh is the service provider for wholesale and foodservice companies in Europe. We are the only partner you need, offering everything from freshly harvested volume products (AROMA) to exotic vegetables and fruits (Discovered), from exclusive greenhouse vegetables (Eminent) to unique innovations for gastronomy (Chefs Inspiration). Sous Fresh brings a complete range of all these brands and more together for you.
Aroma
Discovered
Eminent
Chefs Inspiration
MISSION
With our products and services, we make a significant contribution to the fresh culinary experience for our clients’ customers. We offer a wide selection of fresh products that precisely meets the needs of professional chefs, while also stimulating and challenging them to prepare dishes with vegetables as the main focus.
VISION
We believe in an increasing share of fruits and vegetables on the plate. In our vision, the ideal balance is 80% vegetables and/or fruits, 20% fish and/or meat.
ADDED VALUE
ASSORTMENT
SERVICE
SOUS FRESH LOGISTICS
ASSORTMENT
Volume and specialties come together
With the shortest supply chain and the largest assortment as our foundation, we add value for you and your end customers. To start with, we offer customization, both in large volumes and mixed pallets. Need a full pallet of first-class volume products, 40 boxes of exotic fruits, 10 boxes of premium tomatoes, and 3 small boxes of wild herb mix from Chefs Inspiration? That’s business as usual for us. Ordered today, delivered tomorrow. This way, we offer you ease of ordering and a consistent level of quality. We are the service provider that takes complete care of you.
Direct purchasing from the source
We are the source
We not only purchase directly from the source; many growers are themselves part of Best Fresh. A large portion of the assortment from Best Fresh brands, AROMA, Discovered, Eminent, and Chefs Inspiration are therefore produced in-house. This means we deliver directly from the field or greenhouse, ensuring the quality and origin of our fruits and vegetables. This is especially remarkable because we deliver over 1,500(!) fresh products daily. In addition to having our own growers, we even handle the development and production of a large number of seeds in-house.
SERVICE
Everything for the professional chef
The added value of Sous Fresh extends beyond cultivation and logistics. We oversee the entire chain and tailor our comprehensive service and assortment to meet the needs of professional chefs. This applies to packaging, quality, and delivery speed alike. With our own gastronomy brand, Chefs Inspiration, we offer the widest range of specialties sourced from growers in the Netherlands. From forgotten vegetables to baby greens, from herbs to edible flowers, we truly serve as the right hand in the kitchen when it comes to fruits and vegetables.
Full sales and marketing assistance
Together, we assess how to better align your fruit and vegetabels assortment with your customers. Here, too, we focus on the professional kitchen. Using (online) sales materials, we transform your sales team into true fruit and vegetable specialists, inspiring them and teaching them to think in terms of applications. If you’re looking for a product that isn’t standard in our offering, we’ll still include it in our assortment. This ensures we always provide the products, information, and inspiration you need.
SOUS FRESH LOGISTICS
Sous Fresh Logistics, our subsidiary, goes beyond managing our logistical processes; it also serves as a logistical gateway to the Foodservice sector. They not only handle the complete distribution of fresh fruits and vegetables but also drive the logistical flow of chilled convenience products to Foodservice companies. This allows you to effortlessly expand your range of fresh products. Sous Fresh Logistics offers storage facilities and transports your goods through various cooling zones, ensuring an efficient logistical chain. The combination of different volumes and cooling zones guarantees optimal service and cost manageability. Click here if you’d like to learn more about this service or schedule a meeting directly.
BEST FRESH
Sous Fresh is part of Best Fresh: a leading family of companies with a passion for fruits and vegetables. Together, we form a collective of dedicated specialists and trusted brands.
Best Fresh consolidates the knowledge and expertise of specialized enterprises across the entire chain. From seed development and cultivation to product and market specialists, as well as experts in packaging and logistical services. Together, we stand for fresh fruits and vegetables that are grown, transported, packaged, sold, and prepared with the best care.
Together we move forward
No matter which specialist you engage with, you can rely on the knowledge and experience of the entire group. That’s the strength of our collaboration. Each individual enterprise adheres to the same high-quality standards and sustainability ambitions. This mutual inspiration drives us and all other players in the chain to continue innovating and improving, with a focus on people and the planet.
We aim to provide sustainable value to all partners in the chain. Therefore, we impose strict requirements on our suppliers regarding quality, safety, social standards, and the environment. We consciously choose additional certifications, such as those for organic and socially certified products. This way, we take responsibility for the goods we deliver.
Contact
Sous Fresh
Venrayseweg 122a
5928 RH Venlo
The Netherlands
T: +31 (0)174 479 700
E: info@sousfresh.com
© 2024 Sous Fresh bv